New York Times: Accounts and People of Note in the Ad Industry

Jomar, Philadelphia, a chain of discount department stores, selected LevLane, Philadelphia, as its first agency of record. Capitalized billings for the assignment, which had previously been handled by various agencies on a project basis, were estimated at $1.5 million.

http://www.nytimes.com/2011/06/20/business/media/20adnewsletter3.html?_r=2&nl=business&emc=atb1